Basic Business Management Course
MODULE 1: ENTREPRENEURIAL CONCEPT & MINDSET
Course overview: This course is aimed at helping participants develop and cultivate the mindset of an entrepreneur and provides an understanding of the nature of enterprise and entrepreneurship. It introduces the role of the entrepreneur, his mindset, attitudes and practices in the entrepreneurial process. The focus is the development of growth oriented and well governed businesses.
MODULE 2: BASIC BOOK KEEPING & FINANCE
Course overview: This course aims to equip participants with basic knowledge of accounting, finance and book keeping so they can easily have an idea of the state of their business at any particular time. Bookkeeping is the primary way business owners can figure out if their business is profitable: keeping an eye on their numbers helps business owners identify financial challenges early on and address them before they blossom into full-fledged crises. Bookkeeping also helps you identify areas of profit expansion—areas you might not have noticed without clear financial reports you can interpret easily.
MODULE 3:BUSINESS BRANDING
Course overview: This course will introduce participants to the fundamentals of branding and help them appreciate the importance of building a brand rather than just selling a product or service
MODULE 4: SALES AND MARKETING
Course overview: This course aims to equip participants with knowledge of how to sell their products and services to the consumers and induce patronage. Sales and Marketing are the live wires of any business and are pivotal to the bottomline.
MODULE 5: DIGITAL TOOLS & SOCIAL MEDIA FOR BUSINESS
Course overview: The course aims to expose participants to how they can leverage social and digital to enhance business success. They will learn practical tips and know-how.
MODULE 6: HUMAN RESOURCES MANAGEMENT FOR SMALL BUSINESS
Course overview: The course focuses on principles, methods, processes that are used to improve the productivity of an organization built around people. Participants will learn the basic processes of people management right from recruitment to exit.
MODULE 7: LEGAL, TAX AND REGULATORY ISSUES IN BUSINESS
Course overview: The course aims to familiarize participants with basic legal, tax and regulatory requirements business owners are expected to comply with in their day-to-day business operations. This will help them avoid payment of penalties and running into trouble with government and regulatory authorities.
MODULE 8: EMPLOYABILITY SKILLS
Course overview: The course aims prepare participants for the world of work and equip them with skills and knowledge to brighten their chances at getting jobs.